Data protection declaration
Unless stated otherwise below, the provision of your personal data is neither legally nor contractually
obligatory, nor required for conclusion of a contract. You are not obliged to provide your data. Not
providing it will have no consequences. This only applies as long as the processing procedures
below do not state otherwise.
“Personal data” is any information relating to an identified or identifiable natural person.
Collection and processing when using the
contact form
When you use the contact form we will only collect your personal data (name, email address,
message text) in the scope provided by you. The data processing is for the purpose of making
contact. By submitting your message you agree to the processing of your transmitted data.
Processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent.You can
withdraw your consent at any time by contacting us without affecting the legality of the processing
carried out with your consent up to the withdrawal. We will only use your email address to process
your request. Finally your data will be deleted, unless you have agreed to further processing and
use.
Customer account
When you open a customer account, we will collect your personal data in the scope given there. The
data processing is for the purpose of improving your shopping experience and simplifying order
processing. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your
consent. You can withdraw your consent at any time by contacting us without affecting the legality of
the processing carried out with your consent up to the withdrawal. Your customer account will then
be deleted.
Data collection when you post a comment
When you comment on an article or a contribution, we collect your personal data (name, email
address, comment text) only in the scope provided by you. The processing serves to allow you to
comment and to display comments. By submitting the comment you agree to the processing of the
transmitted data. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your
consent. You can withdraw your consent at any time by contacting us without affecting the legality of
the processing carried out with your consent up to the withdrawal. You personal data will then be
deleted.
On publication of your comment only the name you have entered will be published.
Collection, processing, and use of personal
data in orders
When you submit an order, we only collect and use your personal data where this is necessary for
the fulfilment and handling of your requests. The provision of data is necessary for conclusion of a
contract. Failure to provide it will prevent the conclusion of any contract. The processing will occur
on the basis of art. 6 (1) lit. b GDPR and is required for the fulfilment of a contract with you. We will
not forward your data to third parties without your explicit consent. This only excludes our service
partners which we require in order to handle the contractual relationship or service providers we use
to process an order. Along with the recipients named in the clauses of this data protection
declaration, these may be recipients in the following categories: Shipping providers, payment service
providers, merchandise management service providers, service providers for order processing, web
hosts, IT service providers and dropshipping dealers. We will comply strictly with legal requirements
in every case. The scope of data transmission is restricted to a minimum.
Use of your email address for mailing of
newsletters
We use your email address outside of contractual processing exclusively to send you a newsletter
for our own marketing purposes, if you have explicitly agreed to this. The processing will be carried
out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any
time without affecting the legality of the processing carried out with your consent up to the
withdrawal. You can unsubscribe from the newsletter at any time using the relevant link in the
newsletter or by contacting us. Your email address will then be removed from the distributor.
Your data will be forwarded to a service provider for email marketing in the course of order
processing. It will not be forwarded to other third parties.
Your data will be transferred to a third country, which is covered by an adequacy decision by the
European Commission.
Forwarding of your email address to shipping
companies for information on shipping status
We forward your email address to the shipping company in the course of contractual processing, if
you have explicitly agreed to this in the order process. The forwarding is for the purpose of informing
you by email on the shipping status of your order. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us
or the transport company without affecting the legality of the processing carried out with your
consent up to the withdrawal.
Using PayPal
All PayPal transaction are covered by the PayPal Data Privacy Statement. You can found this
at https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=en_GB
Cookies
Our website uses cookies. Cookies are small text files which are saved in a user’s internet browser
or by the user’s internet browser on their computer system. When a user calls up a website, a cookie
may be saved on the user’s operating system. This cookie contains a characteristic character string
which allows the browser to be clearly identified when the website is called up again. We use
cookies to make our offering more user-friendly, effective and secure. Cookies also allow our
systems to recognise your browser after a page change and to offer you services. Some functions of
our website cannot be offered without the use of cookies. These services require the browser to be
recognised again after a page change.
Our website also uses cookies to allow us to analyse the surfing behaviour of visitors to our website.
We also use cookies to address visitors to other websites with targeted marketing relating to their
interests.
Processing is carried out on the basis of § 15 (3) TMG (Telemedia Act) as well as art. 6 (1) lit. f
GDPR due to our justified interest in the purposes above.
The data collected in this way is pseudonymised using technological measures. It is therefore not
possible to connect the data to your person. The data will not be stored together with other personal
data pertaining to you.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR by
contacting us, for reasons relating to your personal situation.
Cookies will be stored on your computer. You therefore have full control over the use of cookies. By
choosing corresponding technical settings in your internet browser, you can prevent the storage of
cookies and transmission of the data they contain. Cookies which have already been saved may be
deleted at any time. We would, however, like to point out that this may prevent you from making full
use of all the functions of this website.
Using the links below, you can find out how to manage cookies (or deactivate them, among other
things) in major browsers:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en
Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-
manage-cookies
Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-
preferences
Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
Use of Google Analytics
Our website uses the web analysis service Google Analytics by Google Inc. (1600 Amphitheatre
Parkway, Mountain View, CA 94043, USA; “Google”). The processing of data serves to analyse this
website and its visitors. Google will use this information on behalf of the operator of this website to
evaluate your use of the website, to compile reports on website activity and to provide other services
to the website operator relating to website and internet use. The IP address communicated by your
browser as part of Google Analytics is not associated with any other data held by Google. Google
Analytics uses cookies, which make it possible to analyse your use of the website. The information
generated by the cookie regarding your use of this website is usually transferred to a Google server
in the USA and stored there. IP anonymisation is activated on this website. Google uses this to
shorten your IP address beforehand within Member States of the European Union or in other
signatories to the Agreement on the European Economic Area. Only in exceptional cases will the full
IP address be transferred to a Google server in the USA and shortened there. Your data may be
transmitted to the USA. Transmission of data to the USA is covered by an adequacy decision by the
European Commission. Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our
justified interest in needs-based and targeted design of the website. You have the right to veto this
processing of your personal data according to art. 6 (1) lit. f GDPR by contacting us, for reasons
relating to your personal situation. You can prevent the storage of cookies by choosing
corresponding technical settings in your internet browser; we would, however, like to point out that
this may prevent you from making full use of all the functions of this website. You can also prevent
collection of the data (including your IP address) generated by the cookies and related to your use of
the website by Google as well as the processing of this data by Google by downloading and
installing the browser plug-in available at the following link
[https://tools.google.com/dlpage/gaoptout?hl=en]. You can set an opt-out cookie to prevent collection
by Google Analytics across devices. Opt-out cookies prevent the future collection of your data when
you visit this website. You need to opt-out on all systems and devices in use for this to work
comprehensively. If you click here, the opt-out cookie is set: Disable Google Analytics.
You can find more detailed information on the terms and conditions of use and data protection
at https://www.google.com/analytics/terms/ and at https://policies.google.com/?hl=en.
Use of mouseflow
Our website uses the analysis tool of Mouseflow ApS (Flaesketorvet 68, 1711 Copenhagen,
Denmark).The processing of data serves to analyse this website and its visitors. Data is collected
and saved for marketing and optimisation purposes. A usage profile can be generated from this data
under a pseudonym. Cookies may be deployed for this purpose.The web tracking tool mouseflow
records randomly selected individual visits (only with anonymised IP address). A record of mouse
movements and clicks is then produced with the intent of playing back a sample of individual website
visits and deriving potential improvements for the website. Cookies facilitate recognition of your
internet browser. The data collected with mouseflow technologies will not be used to identify the
website user personally in future or combined with personal data on the bearer of the pseudonym
without the separately issued consent of the affected party. Processing is carried out on the basis of
art. 6 (1) lit. f GDPR due to our justified interest in direct customer communication and the needs-
based design of the website. You have the right to veto this processing of your personal data
according to art. 6 (1) lit. f GDPR by contacting us, for reasons relating to your personal situation.For
this purpose you can globally deactivate recording for your current browser on all websites which
use mouseflow at the following link: https://www.mouseflow.com/opt-out/
Use of the remarketing or “similar target
groups” function by Google Inc.
Our website uses the remarketing or “similar target groups” function by Google Inc. (1600
Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). This function serves to analyse
visitor behaviour and visitor interests. Google uses cookies to analyse website use, forming the
basis for producing interest-related adverts. Cookies allow for the recording of website visits as well
as anonymised data on the use of the website. The personal data of website visitors is not saved. If
you then visit another website in the Google display network you will then be shown adverts which
are more likely to take previous areas of product and information interest into account. Your data
may also be transmitted to the USA. Transmission of data to the USA is covered by an adequacy
decision by the European Commission. Processing is carried out on the basis of art. 6 (1) lit. f GDPR
due to our justified interest in addressing visitors to the website with targeted marketing by displaying
personalised interest-related adverts when they visit other websites in the Google display network.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR by
contacting us, for reasons relating to your personal situation.
For this purpose you can permanently deactivate the use of cookies by following the link below and
downloading and installing the plug-in: https://support.google.com/ads/answer/7395996?hl=en
Alternatively, you can deactivate the use of cookies by third parties by calling up the Network
Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and following
the opt-out instructions. You can find more detailed information on Google remarketing as well as
the associated data protection declaration at: https://www.google.com/privacy/ads/
Use of Google Adwords conversion tracking
Our website uses the online marketing programme “Google AdWords”, including conversion
tracking. Google conversion tracking is a service operated by Google Inc. (1600 Amphitheatre
Parkway, Mountain View, CA 94043, USA; “Google”). If you click on adverts placed by Google, a
cookie is placed on your computer for conversion tracking. These cookies have limited validity, do
not contain any personal data and thus cannot be used for personal identification. If you visit certain
pages on our website and the cookie has not yet expired, we and Google can recognise that you
have clicked on the advert and were forwarded to this page. Every Google AdWords customer
receives a separate cookie. Therefore, it is not possible to track cookies relating to the websites of
AdWords customers. The information collected using the conversion cookie serves the purpose of
producing conversion statistics. This allows us to find out the total number of users who have clicked
on our adverts and were forwarded to a page equipped with a conversion tracking tag. However,
they do not receive any information with which could be used to personally identify users.
Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in targeted
marketing and analysis of the effectiveness and efficiency of this marketing.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR by
contacting us, for reasons relating to your personal situation.
You can prevent the storage of cookies by choosing corresponding technical settings in your internet
browser. We would, however, like to point out that this may prevent you from making full use of all
the functions of this website. You will then not be included in the conversion tracking statistics.You
can also deactivate personalised advertising in Google’s advertising settings. You can find an
introduction to this at https://support.google.com/ads/answer/2662922 You can also deactivate the
use of cookies by third parties by calling up the Network Advertising Initiative deactivation page
at https://www.networkadvertising.org/choices/ and following the opt-out instructions.
You will find more information as well as Google’s data protection declaration
at: https://www.google.de/policies/privacy/
Use of Facebook re marketing
Our website uses the remarketing function “Custom Audiences” by Facebook Inc. (1601 S. California
Ave, Palo Alto, CA 94304, USA; “Facebook”).This function serves to address the visitor to the
website with interest-related advertising on the social network Facebook. We have implemented
Facebook’s remarketing tag on our website for this purpose. This tag sets up a direct connection to
Facebook’s servers when you visit our website. This informs the Facebook server which of our web
pages you have visited. Facebook assigns this information to your personal Facebook user account.
When you visit the social network Facebook you will then be shown personalised, interest-related
Facebook ads. Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our justified
interest in the above purpose.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR by
contacting us, for reasons relating to your personal situation.
For this purpose you can deactivate the remarketing function “Custom Audiences” here.
You can find more detailed information on Facebook’s collection and use of data, your associated
rights and options for protecting your privacy in Facebook’s privacy
policy: https://www.facebook.com/about/privacy/.
Use of Bing Ads
Our website uses Bing Ads, provided by the Microsoft Corporation (Microsoft Corporation, One
Microsoft Way, Redmond, WA 98052-6399, USA; “Microsoft”).
If you click on an advert placed by Microsoft Bing Ads, a cookie is placed on your computer for
conversion tracking. This cookie has a limited validity and does not serve purposes of personal
identification. If you visit certain pages on our website and the cookie has not yet expired, we and
Microsoft can recognise that you have clicked on the advert and were forwarded to this page.
The information collected using the conversion cookie serves the purpose of producing conversion
statistics. This allows us to find out the total number of users who have clicked on our adverts and
were forwarded to a page equipped with a conversion tracking tag. It does not however enable
personal identification of the user.
Processing is carried out on the basis of Article 6 (1) f) GDPR due to our legitimate interest in
targeted advertising and analysis of the effectiveness and efficiency of this advertising.
On grounds relating to your particular situation, you have the right to object at any time to this
processing of personal data concerning you and carried out in accordance with Article 6 (1) (f)
GDPR.
You can prevent the storage of cookies by choosing corresponding technical settings in your internet
browser. After doing this, it is however possible that you will not be able to use all functions of the
website fully. As a result, you will not be part of the conversion tracking statistics Following the US-
EU Data Protection Agreement, Bing has become “Privacy Shield“ certified and is therefore obliged
to observe European data protection laws. You can find further information on data protection and
the cookies used by Microsoft Bing at: https://privacy.microsoft.com/de-de/privacystatement
Use of social plug-ins via “Shariff”
Our website uses social network plug-ins. We use data protection-compliant “Shariff” buttons to
ensure that you retain control over your data.No connection is made to the social network servers
and no data submitted without your explicit consent. “Shariff” was developed by specialists at the
computer magazine c't. It enables more personal privacy in the network and replaces the usual
social network "share" buttons. You can find more information on the Shariff project
here https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html.
When you click the buttons a pop-up window appears, allowing you to log on with the relevant
provider using your data. It is only after you actively login that a direct connection to the social
network is set up. By logging in, you give your permission for the transfer of your data to the
respective social media provider. At this time, information such as your IP address and which
websites you have visited is transmitted. Should you be connected simultaneously with one or more
of your social network accounts, the information collected is also assigned to your corresponding
profiles. Therefore, you can only prevent this assignment by logging yourself out before visiting our
website and before activating the button for your social media accounts. The social networks listed
below are integrated with the “Shariff” function. You can find more detailed information on the scope
and purpose of collection and use of the data, your associated rights and options for protecting your
privacy in the provider’s privacy policy via the link.
Google+ by Google Inc. (1600 Amphitheatre Parkway, Mountain View, California, 94043
USA) https://www.google.com/+/policy/+1button.html
Facebook by Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304,
USA) https://www.facebook.com/policy.php
Twitter by Twitter Inc. (795 Folsom St., Suite 600, San Francisco, CA 94107,
USA) https://twitter.com/privacy
Use of YouTube
Our website uses YouTube LLC’s function for the embedding of YouTube videos. (901 Cherry Ave.,
San Bruno, CA 94066, USA; “YouTube”).
YouTube is an affiliated company of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA
94043, USA;“Google”).This feature shows YouTube videos in an iFrame on the website. The option
“advanced privacy mode” is enabled here. This prevents YouTube from storing information on
visitors to the website. It is only if you watch a video that information is transmitted to and stored by
YouTube.Further information on the data collected and used by YouTube and Google, your rights
and privacy can be found in YouTube’s privacy policy (https://www.youtube.com/t/privacy).
Use of Google Maps
Our website uses Google Inc.’s feature for the embedding of Google Maps (1600 Amphitheatre
Parkway, Mountain View, CA 94043, USA; “Google”).This feature visually represents geographical
information and interactive maps. Google also collects, processes and uses data on visitors to the
website when they call up pages with embedded Google maps.
Further information on the data collected and used by Google, your rights and privacy can be found
in Google’s privacy policy at https://www.google.com/privacypolicy.html. You also have the option of
changing your settings in the data protection centre, allowing you to administer and protect the data
processed by Google.
Your data may also be transmitted to the USA. Transmission of data to the USA is covered by an
adequacy decision by the European Commission. You have the right to veto this processing of your
personal data according to art. 6 (1) lit. f GDPR by contacting us, for reasons relating to your
personal situation.For this purpose you must turn off the JavaScript application in your browser.
However, we wish to point out that doing this may prevent you from using all of the website’s
functions, for example the interactive map display, in full.
Duration of storage
After contractual processing has been completed, the data is initially stored for the duration of the
warranty period, then in accordance with the retention periods prescribed by law, especially tax and
commercial law, and then deleted after the period has elapsed, unless you have agreed to further
processing and use.
Rights of the affected person
If the legal requirements are fulfilled, you have the following rights according to art. 15 to 20 GDPR:
Right to information, correction, deletion, restriction of processing, data portability. You also have a
right of objection against processing based on art. 6 (1) GDPR, and to processing for the purposes
of direct marketing, according to art. 21 (1) GDPR.
Contact us at any time. Our contact details can be found in our imprint.
If you prefer to contact him by mail, please send your shipment to this address:
John Smith & Leo Inc.
13155 SW 134 th St. D207
Miami Florida 33186
United States of America
Right to complain to the regulatory authority
You have the right to complain to the regulatory authority according to art. 77 GDPR if you believe
that your data is not being processed legally.
Right to object
If the data processing outlined here is based on our legitimate interests in accordance with Article
6(1)f) GDPR, you have the right for reasons arising from your particular situation to object at any
time to the processing of your data with future effect.
If the objection is successful, we will no longer process the personal data, unless we can
demonstrate compelling legitimate grounds for the processing that outweigh your interests or rights
and freedoms, or the processing is intended for the assertion, exercise or defence of legal claims.
If personal data is being processed for the purposes of direct advertising, you can objection to this at
any time by notifying us. If the objection is successful, we will no longer process the personal data
for the purposes of direct advertising.